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Menu
Institutional Site
Lanali
Institutional site of Lanali, with units in Cascavel and Maringá/PR, conducts microbiological and physicochemical analyses of food, water, and effluents.
Sector
Sector
Laboratory
Project
Project
Institutional Site
Duration
Duration
2 months
Challenge
The Lanali laboratory, a reference in microbiological and environmental analyses, needed to modernize its digital presence. The old website did not adequately represent the level of excellence of the laboratory and lacked important functionalities, such as sales channels and integration with WhatsApp. The main challenge was to redesign the site to create a more professional and effective experience, as well as to develop specific pages for both the food unit and the environmental unit.
Results
With the redesign, the Lanali website not only gained a more modern and professional visual identity but also achieved a prominent presence on Google, reaching the first place in search results. Furthermore, the new site allowed for the publication of essays and displayed the company's certifications clearly, generating greater credibility for clients. The integration of sales channels and WhatsApp significantly increased the number of contacts, something that did not exist on the previous site.
40%
of increase in access
Top 1
In the Google search
Process
Process
Process
1. Research and Benchmarking
We started with a market analysis of the main competitors, identifying the strengths and weaknesses of the existing sites. This helped us define the visual and functional strategy of the new site.
2. Sitemap
3. Key Visual
4. Implementation
5. Adjustments and Continuous Support
1. Research and Benchmarking
We started with a market analysis of the main competitors, identifying the strengths and weaknesses of the existing sites. This helped us define the visual and functional strategy of the new site.
2. Sitemap
3. Key Visual
4. Implementation
5. Adjustments and Continuous Support
1. Research and Benchmarking
We started with a market analysis of the main competitors, identifying the strengths and weaknesses of the existing sites. This helped us define the visual and functional strategy of the new site.
2. Sitemap
3. Key Visual
4. Implementation
5. Adjustments and Continuous Support
1. Research and Benchmarking
We started with a market analysis of the main competitors, identifying the strengths and weaknesses of the existing sites. This helped us define the visual and functional strategy of the new site.
2. Sitemap
3. Key Visual
4. Implementation
5. Adjustments and Continuous Support
What our customers are saying
See what our clients have to say about our services
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
Working with the Versare team was an incredible experience. They understood exactly the essence of our laboratory and translated it impeccably on our institutional website.
Fabio Sozzi
Project Manager, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
What our customers are saying
See what our clients have to say about our services
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
Working with the Versare team was an incredible experience. They understood exactly the essence of our laboratory and translated it impeccably on our institutional website.
Fabio Sozzi
Project Manager, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
What our customers are saying
See what our clients have to say about our services
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
What our customers are saying
See what our clients have to say about our services
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio
The site turned out GREAT! Throughout the process, I felt that you were there to help with whatever was needed, always available and with all the friendliness and a smile on your face, even with the most annoying requests. The way the "handover" of the site was done and all the explanations on how to work with it showed your concern in ensuring continuity in the site's maintenance. I really liked the result, thank you for everything. Hugs.
Alex Monteiro
Strategic Brand Designer
Very good! What I liked most was the creation methodology, the care with the project, among other things. The weekly follow-up was essential.
Leandro William
CEO, Docompliance
When we started the process of re-signifying our digital environment, we were looking for a company that would develop a disruptive solution focused on lead conversion while also welcoming the customers who are already part of our family. Versare listened to us, understood our pains, and delivered a quality product with professionalism and excellence.
Fabio Sozzi
PMO, Lanali
Versare exceeded all my expectations in developing the Landing Page for our startup. From the beginning, they were extremely attentive to details, and the result was a visually appealing and highly functional page.
Jessica Ferreira
CEO, Gennio